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Mr. Ragesh T S

Assistant Professor

+91 8123949520

ragesh@xime.org

Currently the Student Activities Coordinator at XIME Bangalore. His area of interest is in Quantitative Techniques, Business Analytics and Digital Marketing. He has qualified UGC-NET in management and pursuing his doctoral degree from VIT University, Vellore, TN. He is undergoing Faculty Development Program at the prestigious Indian Institute of Management, Ahmedabad, India since May 14, 2018.

He has about nine years of experience in corporate and academics. Prior to academics he was working with Zuari Industries Ltd. as Assistant manager, Marketing. Along with full time teaching, he also works as a Counsellor at IGNOU Study centre in Bangalore.

He has successfully organized a MDP on ‘Data Analysis using R software’ in the month of February 2017.

He is also a certified Life Skills trainer, trained many students and professionals over the past few years.


Area of Expertise

He is an expert in statistical data analysis using the ‘R software’.


Research Interest

The major research area is in Data Analysis and Digital Marketing and currently working on Mobile Instant Messaging Apps adoption.


Publications

  •     Wrote a chapter titled “Impact of Affiliate Programmes and its Models in Online Marketing”, in a book titled “Sustainable Development”, Research India Publication, New Delhi in 2015( ISBN 978-93-84443-03-0).
  •     Published a paper on ‘Brand Comebacks’ ( ISBN 978-93-5097-784-2) in Global Institute of Management Studies, Bangalore.

 

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