Publications by Faculty Members
2024 - 25
Paulraj, A., Xiong, S., Rajkumar, C., & Blome, C. (2024). Traversing between the arcs of environmental collaboration: Implications for dyadic environmental performance. Industrial Marketing Management, 123,188-200. https://doi.org/10.1016/j.indmarman.2024.10.007 (ABDC -A* Category and Scopus Indexed)
Paulraj, A., Rajkumar, C., Jayaraman, V., & Blome, C. (2024). The financial impact of green transformation-based competencies: Does Green IS play just a supporting role? IEEE Transactions on Engineering Management. DOI: 10.1109/TEM.2024.3437427 (ABDC - A Category and Scopus Indexed)
Jose, E. M. K., Prasanna, A., Kushwaha, B. P., & Das, M. (2024). Can generative AI motivate management students? The role of perceived value and information literacy. The International Journal of ManagementEducation, 22(3),101082 https://doi.org/10.1016/j.ijme.2024.101082Get rights and content(Scopus Indexed)
Dakshinamurthy, T., Sankar, M., & Jose, E. M. K. (2024). Developing the Inclusive and Sustainable Innovation Index (ISII): A novel framework for evaluating innovation practices on inclusiveness and sustainability. Journal Name, Volume (Issue), 2138–2144 http://eelet.org.uk (ABDC- C Category)
Prasad, S., Dakshinamurthy, T., Dash, M. I., Garg, R., Thulaseedharan, A., Rajagopalan, K. K., & Goel, A. V. (2024). Impact of Entrepreneurship Education on Youth Employment: Evidence from Developing Countries. Library Progress International, 44(3), 9993-9999. https://doi.org/10.48165/bapas.2024.44.2.1 (Scopus Indexed)
Praveenadevi, D., Sathyasundari, S., Dakshinamurthy, T., Syamala, M., Gundapaneni, M., & Pattnaik, M. (2024). Cybersecurity Strategies for E-Commerce: Best Practices and Case Studies. In Strategies for E-Commerce Data Security: Cloud, Blockchain, AI, and Machine Learning (pp. 137-158). IGI Global. DOI: 10.4018/979-8-3693-6557-1.ch006 (Scopus Indexed -Book. Chapter)
T. Dakshina Murthy. (2024). Forecasting electricity consumption trends in India using ARIMA-based regression analysis: A focus on historical lags. Journal of Informatics Education and Research, Volume(Issue), pages. DOI: https://doi.org/10.52783/jier.v4i3.1763 (ABDC- C Category)
Dr. CMA Alagesan, M. V., Krishnan, V. B., Dakshinamurthy, K., & Shreesha, R. (2024). The fuel economics: A comparative study of fuel pricing policy of coalition and non-coalition regimes in India. Rabindra Bharati University Journal of Economics, XVIII, December, 2024. https://rbu.ac.in/home/page/112 (Listed in UGC CARE list)
Subramanian, K., Velmurugan, Saravana Moorthy, & Angel, S. (2024). Exploring rainfall prediction through regression model: A systematic literature review. Kongunadu Research Journal, 11(1), 9–14. https://krjournal/index.php/krj/article/view/641 ( google scholar)
Subha, K., & Babu, C. R. (2024). Influence of Organizational Culture on Organizational Effectiveness in Higher Educational Institutions: Ownership as a Moderator. Prabandhan: Indian Journal of Management, 17(5),41-â. https://doi.org/10.17010/pijom/2024/v1715/173481 (Scopus Indexed Journal)
K., & Shalini, P. (2024). Branding in cultural industries: An integrated intellectual structure and future research directions. Korea Review of International Studies, 17(59). https://kristudies.org/ ISSN: 1226-4741 (ABDC -C)
Madathil, J. C., & Murugan, N. (2024). Actions speak louder than words: Brand activism effort effect on brand outcomes. Journal of MarketingCommunications,1-26. https://doi.org/10.1080/13527266.2024.2431913 (Scopus(Q1), Web of Science-ESCI, ABDC-B)
Murugan, N., & Madathil, J. C. (2024). Sharenting Marketing: Unveiling the Gender Dynamics of Sharenting Influence. Journal of CreativeCommunications,09732586241293528. https://doi.org/10.1177/09732586241293528 (Scopus Indexed(Q2) & Web of Science )
Bhatta, N. M. K., & Jacob, G. (2024.) Artificial intelligence: Transforming the defence sector. Management & Labour Studies. Online ISSN: 2321-0710.( Indexed in Scopus & ABDC - C)
Selva Malar Justin, M., Jalagat, R., Chandar, K., Aquino, P., & Sayari, K. (2024). Examining global regulations during the rise of fintech (pp. 1-506). IGI Global. https://www.igi-global.com/book/examining-global-regulations-during-rise/337292 (Book published in Scopus Indexed Publisher)
Sayari, K., Jalagat, R. C., Justin, M. S. M., Aquino, P. G. Jr., & Chandar, K. (2024). Banking industry and fintech: A bibliometric analysis. In Banking industry and fintech: A bibliometric analysis (pp. 1-22). IGI Global. https://www.igi-global.com/chapter/banking-industry-and-fintech/357477 (Scopus Indexed - Book Chapter)
Justin, M. S. M., Jalagat, R. C., Sayari, K., & Aquino, P. G. Jr. (2024). Exploring fintech regulations across five nations. In Exploring fintech regulations across five nations (pp. 1-24). IGI Global. https://www.igi-global.com/chapter/exploring-fintech-regulations-across-five-nations/357482 (Scopus Indexed - Book Chapter)
Bhatta, N. M. K., Kumar, C., & Akkapeddi, B. (2024). A qualitative study to understand the factors impacting rural livelihood initiatives: Select companies in India. Journal of Management and Entrepreneurship, 18(3), 102-115. ISSN: 2229-5348. (Indexed in UGC Care list) https://xime.org/jme/php/journal.php?bookid=36type=0
Bhatta, N. M. K., & Jacob, G. (2024). Factors influencing self-reliance in defense capabilities of India: A systematic literature review. Journal of Management and Entrepreneurship, 18(3). ISSN: 2229-5348 (Indexed in UGC Care list) https://xime.org/jme/php/journal.php?bookid=36type=0
Bhatta, N. M. K., & Koshy, F. (2024). Pilot study analysis: Influence of customer reviews on online hotel booking intentions of Indian consumers. Journal of Management and Entrepreneurship, 18(3). ISSN: 2229-5348 (Indexed in UGC Care list) https://xime.org/jme/php/journal.php?bookid=36type=0
Justin, M. S. M. (2024). Women leaders of selected NGOs and UN SDGs achievement. In The role of female leaders in achieving the sustainable development goals (pp. 19). IGI Global. https://www.igi-global.com/chapter/women-leaders-of-selected-ngos-and-un-sdgs-achievement/347057 (Scopus Indexed - Book Chapter)
Justin, M. S. M., & Thorat, J. (Eds.). (2024). The role of female leaders in achieving the sustainable development goals (341 pages). IGI Global. https://www.igi-global.com/book/role-female-leaders-achieving-sustainable/330426 (Book - Published in Scopus Indexed Publisher)
Velmurugan, S., & Subramanian, K. (2024). Unified approach to text summarization and image captioning using NLP and VGG16. NanotechnologyPerceptions,20(6).DOI : https://doi.org/10.62441/nano-ntp.vi.3744 (Scopus Indexed (Q4)
Justin, M. S. M., Jalagat, R., Aquino, P., & Ling, L. W. (2024). UN Women and UN Global Compact: Role of women leaders in achieving UN SDGs. In The role of female leaders in achieving the sustainable development goals (pp. 17). IGI Global. https://www.igi-global.com/chapter/un-women-and-un-global-compact/347056 (Scopus Indexed - Book Chapter)
Jalagat, R. C., Jr., Aquino, P. G., Jr., Justin, M. S. M., & Sayari, K. (2024). Women leadership in environment management: The Philippines' challenge at the grassroots level. In The role of female leaders in achieving the sustainable development goals (pp. 13). IGI Global. https://www.igi-global.com/chapter/women-leadership-in-environment-management/334285 (Scopus Indexed - Book Chapter)
Subha, K., & Meena Rani, N. (Aarthi R., & Ishvari Bhaavesh Madeka). (2025). Unraveling the impact of digital technologies on team dynamics and employee job performance in IT sector. Academy of Marketing Studies Journal, 29(1). Retrieved from https://www.abacademies.org/journals/academy-of-marketing-studies-journal-home.html (ABDC- B)
Justin, M. S. M., Jalagat, R. C., Jr., & Aquino, P. G., Jr. (2024). Opportunities and challenges of educated professional women leaders in environment management. In The role of female leaders in achieving the sustainable development goals (pp. 17). IGI Global. https://www.igi-global.com/chapter/opportunities-and-challenges-of-educated-professional-women-leaders-in-environment-management/334286 (Scopus Indexed - Book Chapter)
Rajkumar. S, Jain, S., & Sarkar, T. (2024). Cryptocurrency's dark side: Uncovering its role in money laundering and illicit transactions. Empirical Economics Letters, 23(Special Issue 1). https://doi.org/10.5281/zenodo.13620284 (ABDC -C)
Subha.K, Roshni James, Singh, V., Mahajan, S., & Sengupta, M. (2024). Perception of glass ceiling among management executives: A myth or reality. Empirical Economics Letters, 23(2). https://doi.org/10.5281/zenodo.14558843 (ABDC -C)
Mukund, Vincent, V. (2024). Creating an effective e-waste management framework for India: Insights from Germany and China using radar chart. European Economic Letters, 14(4). DOI: https://doi.org/10.52783/eel.v14i4.2242
2021 – 22
2020 – 21
1. Prof. N. M. K. Bhatta, Dr Deepak Chandrashekar, (2020), Do Green Initiatives Make Business Sense? The Indian Case, International Journal of Innovation and Technology Management.
2. Dr N Meenarani, Divya Nair, (2020), Affective Priming Technique in Advertising - An Empirical study regarding Fast Moving Consumer Goods Sector, Academy of Marketing Studies Journal.
3. Mehraj Ud Din Bhat, Prof. Naseer Mohamed Jaffer, (2020), Personal Selling and Online Media: Correlation to Consumer Technology, International Journal of Advanced Science and Technology.
4. S Kumaraperumal, (2020), Adaptive Filtering and Artificial Intelligence Methods on Fetal ECG Extraction, Journal of critical Reviews.
5. Divya Nair, Dr N Meenarani, (2020), A Review of Prominent Models of Team Roles and Conceptualizing a New Model, Humanities and Social Sciences Reviews.
6. Prof. Rajendra Desai, (2020), Prediction of Visual Inventory using Store Display, Channel, and Product Variables, International Journal of Advanced Science and Technology.
7. Dr N.Meenarani, Gurudath N, (2021), Purchase Intention of Electric Vehicles: An Empirical Study in Bangalore, Paalarch's Journal of Archaeology of Egypt/ Egyptology.
8. Dr Roshni James, (2021), Phenomenological study of women entrepreneurs, Psychology and education.
9. Dr N M K Bhatta, Mini Sherino, (2021), A renewed path for skilling in IT/ITeS Sector for transition to the new normal, Psychology and Education.
10. Shivani Kapoor, Dr N. Meenarani, (2021), Antecedents and consequences of brand Equity - A Conceptual model for the services sector, Academy of Strategic Management Journal.
11. Dr Trinley Paldon, (2021), Assessing the Causality and Co-movements among the Nifty Largecap, Midcap and Smallcap Indices: A new Affirmation, Journal of Huazhong University of Science and Technology.
12. Dr K. Subha, (2021), Nurse Assertiveness on PTM and CSF Factors with Exceptional Position to Potential Skill Development in Multi-Specialty Hospitals, Elementary Education Online.
13. Prof. N M K Bhatta, Mini Sherino, (2021), Pursuing Growth in Developing countries through Community Capacity Building – An innovative approach towards Skills development, Elementary Education Online.
14. Dr N M K Bhatta, MiniSherino, (2020), Disruption to the Skills Ecosystem of India in the Wake of the New Normal Emerging Post ‘COVID-19’, Engineering/ AIJR Preprints.
15. Menon Sindhu R, Dr Jaffer Naseer Mohamed, (2020), Does Size Matter in Choice of Hospitals? An Empirical Study in Kerala, RVIM Journal of Management Research.
16. Dr Trinley Paldon, (2020), Do the Stock Indices follow a Random Walk and a Set Pattern, Journal of Accounting Research, Business and Finance Management.
17. Rekhapriyadharshini, Dr P David Jawahar, Dr K.A. Asraar Ahmed, (2020), Effect of Transformational Leadership on Organizational Citizenship Behavior: Mediating Role of Organizational Learning Culture, LBS Journal of Management and Research.
18. Sindhu R. Menon, Dr Naseer Mohamed Jaffer, (2020), Sustainability strategies of Small Hospitals in Kerala in times of COVID 19 Pandemic and Heightened competition, IUJ Journal of Management.
19. Dr Meena Rani, Bharadwaj Kaithapalli, Ankita Sinha, Apurva Mittal, (2021), Does branding influence consumers preference of restaurants, Business Studies Journal.
20. Dr NM Jaffer, Akansha Poptani, (2020), Environmental Protests and Corporate Governance Challenges, Shodh Sanchar.
21. Dr KA Asraar Ahmed, (2021), Travel in rental taxi services post coronavirus - An empirical study of travellers perception post - covid-19, Lockdown in Chennai City, Sambodhi.
22. Dr. K. Subha, (2020), Work from Home and Job Satisfaction in Pandemic Covid-19 Situation with Reference to Information Technology Employees, International Journal of Research and Analytical Reviews.
23. Dr N. Meenarani, Komal R Doshi, (2021), Digital Marketing Communication in FMCG Industry– A Case of Kaya Youth, Marico Industries Limited, India, International Journal of Innovations in Engineering and Technology.
24. Prof Ramesh Ranjan, (2020), Artificial Intelligence & HR Management, The Journal of Management Research.
32. Dr Jaffer Naseer Mohamed, (2020), The Best Demonetization Black Money Can Buy, Omega Book World - Publishers.
33. Dr Ramar Veluchamy, (2020), The Secret Psychology to become a Student Superstar, Notion Press / Kindle
2019 - 20
2018 - 19
2017 - 18
2016 - 17