VOL NO. 6, ISSUE 1, JANUARY-2013 PISSN- 2229-5348 |
CONTENTS |
Sl. No. |
Particulars |
Authors |
Page No. |
1 |
From the Editor |
Prof. J. Philip |
3 |
2 |
Industry-Academia Linkages in R&D and Innovation (VOL NO. 7, ISSUE 1, JANUARY-2013 PISSN- 2229-5348) |
Prof. R. Natarajan |
5 |
3 |
Assessment Centres (VOL NO. 7, ISSUE 1, JANUARY-2013 PISSN- 2229-5348) |
Rangan Mohan |
23 |
4 |
Role of Knowledge in Relationship Marketing: Capabilities, Organizational Learning & Competitive Advantage (VOL NO. 7, ISSUE 1, JANUARY-2013 PISSN- 2229-5348) |
Sriram D. |
36 |
5 |
Rural Marketing Mix of Select Packed, Hygienic and Cosmetic Products - An Empirical Study (VOL NO. 7, ISSUE 1, JANUARY-2013 PISSN- 2229-5348) |
Prof. V. Narasimha Rao and Dr. A.V.V. Siva Prasad |
57 |
6 |
Book Review: Pax Indica: Shashi Tharoor (VOL NO. 7, ISSUE 1, JANUARY-2013 PISSN- 2229-5348) |
C.P. Ravindranathan |
86 |