Regular Faculty

Malavika R Harita





Malavika founded and heads Saatchi & Saatchi Focus in India. Saatchi Focus transforms Business, IT and Health brands into Lovemarks by creating emotional connects with the customer using traditional, digital and social media. Passionate about the power of communication and technology she has worked on brands, like Bosch, Coats, Reliance Polymers, Infosys, Microsoft, Astra Zeneca, Pfizer, Novartis, Mead Johnson, AIS and Novo Nordisk amongst others.

 

She has 35 years of experience in communication and entrepreneurship. Brand consultancy, planning and training are her focus areas.

 

Malavika passed out of Mount Carmel College, Bangalore with her degree in science. After her accountancy training and her MBA from the Indian Institute of Management, Bangalore she joined HMT Watches where she headed the Advertising and Sales Promotion function. She then ran her own interior design and packaging firm before joining Saatchi in 1993 after a brief stint at Mudra Communications. Malavika trained briefly at Saatchi & Saatchi offices in London, New Zealand and Singapore.

 

Malavika was one of the first Gurukul Chevening Scholars, selected by the British Government for a special program under Lord Meghnad Desai at the London School of Economics on Globalization. Malavika is the first and only woman to win the Distinguished Alumni Award from IIM Bangalore.

 

She is on the Governing Council of Mount Carmel College and on the advisory board of the NSRCEL of IIMB where she is actively involved in mentoring start-ups in the profit and non-profit sectors. Her current focus is mentoring women executives and entrepreneurs to reach their full potential.

 

Malavika was President of the IIMB Alumni Association and the Advertising Club Bangalore.

 

Malavika teaches Integrated Marketing Communication, Consumer Behavior and Brand Management at various post graduate institutes of management and communication in India, IIMB, TAPMI and COMMITS to name a few. She has been doing this for the last 25 years because she believes that sharing knowledge is the only way to learn.

 

Her interests include reading, writing, classical dancing, music, counseling, people watching and her 29 year-old doctor son, not necessarily in that order.

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